Juana Martín: Presagio – L’Équitation Sublime | Spring-Summer 26
We were honored to attend to the unveil the latest chef-d’œuvre from Juana Martín. For the Spring-Summer 2026 Haute Couture season, the Córdoba-born designer presents Presagio, a deeply symbolic collection that establishes the Spanish horse as its central axis. In this new proposition, Martín explores the equine figure as an ancestral omen—an announcement of change and journey, but above all, a majestic emblem of triumph.
The défilé took place in Paris, the undisputed epicenter of haute couture, where Juana Martín continues to consolidate her creative discourse. She remains fidèle to an identity that moves with grace between tradition, history, and the sharpest modernity. Presagio unfolds as a powerful visual narrative, charged with tension and beauty, where each silhouette anticipates a sense of destiny.
The Spirit of the Horse
Throughout history, the horse has been a companion in conquest and a symbol of absolute power. In this collection, its anatomy and spirit are translated into:
- Sculptural Volumes: Lines that evoke a constant, elegant dynamism.
- Noble Materials: Fabrics that reinforce the duality of armor and skin.
- Couture Language: A dialogue where form and meaning advance ensemble, creating a narrative of resilience and transformation.
Presagio is a collection that speaks of transition. From uncertainty to le triomphe; from tension to a perfect équilibre. Each look is conceived as a signe of progress, reflecting a woman who is poised, serene, and moving with determination toward her own future.
L’Artisanat and Collaboration
In this edition, Juana Martín once again surrounds herself with the crème de la crème of collaborators. Málaga de Moda renews its essential support, promoting Andalusian talent on our international stage. A notable addition this season is the Association of the Purebred Menorcan Horse, asserting the profound symbolic bond between the ateliers and the equestrian world.
To conclude our coverage of this magnifique presentation, we must look at the hands that craft the vision. The beauté of the show is a narrative in itself.
The beauty team is led by Menchu Benítez in makeup and Maqueda 100% at the helm of hairstyling, shaping an aesthetic that extends the character and conceptual strength of the collection. ICON once again accompanies the designer as a regular collaborator, reinforcing the creative development of the project. Calzados Franjul signs the footwear for the show, bringing solidity, tradition, and caractère to each look, while Loha Spain participates in the creation of leather pieces, enriching the collection with its savoir-faire and artisanal expertise.
Following her debut in Paris in 2022 with Andalucía, Juana Martín reaffirms with Presagio her position as one of the most singular voices in Spanish fashion on the international stage. It is a collection that continues to trace an artistic and personal path, where fashion becomes simultaneously la mémoire, a symbol, and a sophisticated vision of the future.
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